🏨 Property Details Questionnaire
Complete this form to help us understand your property and develop the perfect marketing strategy
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Client Information & Contact Details
Property Name:
Property Type:
Select Property Type
Hotel
Resort
Boutique Hotel
Bed & Breakfast
Vacation Rental
Hostel
Other
Contact Person:
Title/Position:
Email:
Phone:
Property Address:
Website URL:
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Property Overview & Background
Basic Property Information
Year Established:
Total Number of Rooms/Units:
Property Size (sq ft/acres):
Number of Floors:
Star Rating (if applicable):
Select Rating
1 Star
2 Stars
3 Stars
4 Stars
5 Stars
Property Ownership Structure:
Independent
Franchise
Chain-owned
Management Company
Property History & Unique Story
Brief history of the property:
What makes your property unique/special?
Awards, certifications, or recognition received:
🛏️
Accommodation Details
Room Types & Inventory
Room Type
Number of Rooms
Size (sq ft)
Occupancy
Rate Range
Standard Room
Deluxe Room
Suite
Family Room
Room Amenities & Features
Standard in all rooms:
Air Conditioning
Wi-Fi
TV
Mini-fridge
Coffee/Tea maker
Safe
Balcony/Terrace
Ocean/Lake/Mountain View
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Facilities & Amenities
Dining Options
Restaurant(s) Details:
Bar/Lounge:
Yes
No
Room Service:
24-hour
Limited hours
Not available
Recreation & Wellness
Pool Facilities:
Indoor pool
Outdoor pool
Infinity pool
Children's pool
Pool bar
No pool
Spa & Wellness:
Full-service spa
Fitness center
Yoga studio
Sauna
Massage services
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Location & Target Market
Geographic Information
Distance from Airport:
Distance from City Center:
Main tourist attractions within 30 miles:
Current Guest Demographics
Primary guest segments (select all that apply):
Business travelers
Leisure couples
Families with children
Solo travelers
Group/Conference attendees
Destination wedding parties
Average length of stay:
Peak season months:
Who is your ideal guest?
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Current Performance & Goals
Current Performance Metrics
Average occupancy rate (%):
Average Daily Rate (ADR):
Direct bookings percentage:
OTA bookings percentage:
Digital Performance
Monthly website visitors:
Website conversion rate (%):
Total social media followers:
Average online rating:
Marketing Goals
Primary business objectives (next 12 months):
Annual marketing budget:
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Challenges & Additional Information
What are your biggest marketing challenges?
What marketing strategies have you tried that didn't work?
Untapped market segments or opportunities:
How do you define marketing success?
Timeline expectations for seeing results:
Any additional information or special considerations:
Save Progress
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